From the daily archives:
iLike’s sale to MySpace, announced earlier this week merits comments on a couple of points. First, it’s fire sale time. At roughly $20 million, this represents a new low for music-based valuations. In halcyon days, we had seen the prices climb. From Real’s $36 million acquisition of Listen.com in 2003, to Yahoo’s 2004 $160 million [...]
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Two long-established brands recently took the tack of dropping the nouns from their names: Pizza Hut and RadioShack – which are now known as The Hut and The Shack. Here’s why one find success through the name change and derivative market opportunities, and one won’t. By morphing from Pizza Hut to The Hut, the new [...]
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