It’s a Mom’s www

July 9, 2010

in Technology

Facebook and Twitter get the headlines, but one of the biggest developments in socialized content and expression enabled by the internet has been the rise of the Mom Blogging communities. At the center of this ecosystem are a number of high ranking aggregators that act as hubs to the spokes of all the Mom Blogs. Not mixing metaphors, but the viral expansion loop of these communities is impressive, as the growth and ultimate reach of each blog and micro-community extends beyond the hub, out to its individual blog visitors.
Here are a few current Alexa rankings out of the Top  1 Million Sites on the web for the major Mom Blog aggregators:

Alexa Ranking Aggregator Address
2625 CafeMom
9091 BlogHer
14824 CircleOfMoms
28781 TwitterMoms
31219 MomBloggersClub
69744 TopMommyBlogs
112252 PicketFenceBlogs
144669 BloggyMoms

BloggyMoms Home Page

It’s a great community for the Consumer Product sector to advertise and evangelize new products. We put an ad on BloggyMoms this week for one of our products to see what the impact is compared to other sectors in which we’re marketing this app. We can’t wait to see how this community responds!

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