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iLike’s sale to MySpace, announced earlier this week merits comments on a couple of points.
First, it’s fire sale time. At roughly $20 million, this represents a new low for music-based valuations. In halcyon days, we had seen the prices climb. From Real’s $36 million acquisition of Listen.com in 2003, to Yahoo’s 2004 $160 million acquisition [...]
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From leaks last evening, it is sounding like the Microsoft/Yahoo search deal is done, as I’d suggested in an earlier post. Combined, the Yahoo and Microsoft search business will command 30% market share of search – a credible number 2. There is still, what I would term, a lack of clarity around core product focus [...]
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Was this Microsoft’s bing strategy all along:
Hire Yahoo Search braintrust
Rebrand Live Search
Focus on algorithms, presentation tweaks and tools.
Throw the Kitchen Sink at it. Somewhere between 50 and 100 million into a scorched earth launch and marketing strategy to see if it moves the market share the needle. Try and buy users through cashback incentives.
If yes – [...]
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